Avalanche Q&A with Wildlife Studios - Expanding into Web3 Gaming

Last updated April 7, 2022

• Avax eco
• Gamefi
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Speaker(s): @avalancheavax, @EdC, @NFT_Silent, @0xJ010  
Held on: 16-03-2022  
Written on: 16-03-2022  
URL: https://twitter.com/i/spaces/1OdKrBgeddqKX

Background

Wildlife Studios

• 10 years company based in Brazil
• 2 billion mobile downloads across apps
• Top 10 mobile developer

Castle Crush

• Mobile game with 75mil downloads, and over 1.4 million monthly active users
• Own and upgrade cards

NFTs in Castle Crush

• NFTs will be stronger and cooler looking cards
• Purchase with $AVAX, and also mint using $ACS
• NFTs mid april, playable in june. phased monthly drop
• Hope to convert game community into crypto with Avalanche
• Card Games are a pretty good fit for NFTs
• Game balancing
  • Game mechanics will be on own server (off chain) initially to react quickly
  • NFT will be used to focus on ownership
  • Once reach reasonable development cycle then might it be moved to the blockchain

Thoughts on transitioning from web2 to web3

@NFT_Silent:

• Sentiment is similar to web2 f2p games where people were cautious of f2p games with microtransactions
• Evironmental issues on Avalanche nonexistent
• Wildlife Studios web2 revenue can be used to fund web3 games
• No blockchain game has reached critical mass like mobile games yet
  • Their mobile game Sniper3D has close to 500m downloads

@0xJ010:

• Castle Crush community has not manifested any negative sentiment about push to NFTs yet
• Most were quite excited about new content to the game
• Anti-nft sentiment mischaracterized, maybe due to uncertainty in direction

Tackling a web2 audience

• Most players dont really know how NFTs work
• Make it as painless and seamless as possible to use $AVAX
  • Automatic wallet creation
  • Gasless Subnet

Why Avalanche?

1. Support from Ava Labs was great
2. TPS, time to finality of Avalanche
3. Road map of Avalanche
4. Customization of blockchain ( Subnet)

Subnet

Castle Crush Subnet (name not mentioned)

• gasless to minimize friction
• marketplace will use $ACS, $AVAX
• Automatic wallet creation allowed instantaneous earning once they start playing the game

Validators

• Initial validators will be the team
  • Process of decentralizing it still in process of being decided

Metrics to gauge success

• Monthly active users
• Lifetime Value
• Conversion of current player base to the NFTs
• Retention - tracking and determining the effect of NFTs in game.

Future Projects

• 2nd web3 project - shooter battle arena 4v4 multiplayer game
  • Focus on production quality
  • Q2-Q3 2022
• 3rd web3 project
  • Still developing internally